Introducing:
How to Create a Strong Brand

A Free DIY Branding Guide for Entrepreneurs, by Entrepreneurs
With love from Benthic Studio®

Your Step-by-Step Guide to Finding Your Visual Identity

What You’ll Learn

In this free guide, you will find a step-by-step guide for creating a strong brand, complete with pictures, examples, and questions for you to work through!

  • Establish your brand overview 

  • Create your mood board 

  • Choose your color palette 

  • Design your logo

  • Pick your typography suite

  • Include patterns & illustrations 

  • Find your photography style

  • Decide your social media’s look & feel

  • Decide your website’s look & feel 

  • BONUS: Exclusive access to our favorite free resources

FREE DOWNLOAD!

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FREE DOWNLOAD! ☆

Raise Your Hand If

  • You’ve ever felt completely lost when trying to define your brand's identity and don't know where to start.

  • You’re tired of constantly tweaking your logo and brand colors but still feel like something is missing.

  • You feel overwhelmed by the idea of branding and worry that you’re not “creative enough” to bring your vision to life.

  • You’ve spent hours scrolling through Pinterest or Instagram, trying to find inspiration, but end up feeling more confused.

  • You wonder why your audience isn’t connecting with your business, even though you’ve put in all the effort to make it look good.

  • You want to create a recognizable brand, but you’re unsure how to make it stand out in a crowded market.

  • You keep putting off branding decisions because it feels overwhelming and you don’t want to get it wrong.

Well, all that is about to change.

This 12-page DIY workbook will take you behind the scenes of the nine essential phases of building a standout brand. You'll gain a clear understanding of what to focus on at each stage as you grow your brand and amplify your impact. Learn the creative process, techniques, and resources that deliver real results—without the stress.

Download Your Copy

Meet the Creator of
the DIY Branding Guide

Irlanda Navarro, Founder & Creative Director of Benthic Studio®

Hi! I’m Irlanda, a passionate designer and illustrator based in San Diego, specializing in crafting standout digital brand experiences for small business owners and entrepreneurs. With over 10 years of experience in digital marketing, I understand the unique challenges you face when establishing your brand. I’m proud to say my clients have been featured in top media outlets such as Vogue, Forbes, and The New York Times, showcasing my ability to elevate brands to new heights.

My mission is to empower entrepreneurs like you to create authentic and intentional brands that truly resonate with your audience. I want to help you navigate the complexities of branding with confidence and creativity.

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